Abstract: The tragic tale of two tweeters exposes the imbalance of popular interest...
For those interested in following someone else's thoughts, there is little to beat Twitter. Unfortunately it's dominated by the followers of so-called reality; when in fact the true stories are found in real life.
I am willing to bet all the money I have that the typical fan of Kim Kardashian has never heard of Tony Nicklinson. For those clever enough to shun reality TV, Kim Kardashian is the undisputed queen of this turgid genre of entertainment. She is a celebrity because she is on TV and she is on TV because she is a celebrity. She busies herself shopping, having her nails and hair done, and enduring the 'OMG' rigours of a celebrity lifestyle.
The good news is that evolution will eventually trim the human species of her ilk; the bad
The wretched imbalance of popular interest
A lesson in leadership from Douglas Adams
Abstract: The true power of a leader's voice lies in a lesson from science and space...
There's a pivotal saying in the world of journalism: content is king, context in King Kong. In brief it means that whereas what is said in a burst of text is important, its accuracy and correct interpretation - and therefore its impact - is ensured only if it is placed within the correct frame of reference. This same saying should be the preface of every handbook on sound leadership.
Like every other science journalist I whooped with joy and punched the air when the Mars Curiosity rover completed its treacherous voyage to the red planet and settled, on cue, into its predetermined landing area. It was the accumulation of years of commitment, insight and wisdom from hundreds of dedicated scientists and thinkers from all over the world. The
Fairer sex? Yeah, sure
Abstract: There is nothing fair about the so-called fairer sex...
Now that we're into the final week of Womens' Month, perhaps we can finally say goodbye to that phrase that has everything, and nothing, to do with women: the wholly inaccurate, grossly outdated and altogether condescending epithet: 'the fairer sex'.
I can imagine you've gathered by now that I find the phrase 'the fairer sex' more than a little jarring. Every time I hear it being used it has the effect of someone tapping me very firmly on my forehead. It's not hurtful, but it is highly irritating and completely out of place in polite social discourse.
Yet, it's somehow still hanging around, resolutely hooked into popular discussion; and it seems to be used, often a little too casually, to somehow encapsulate everything that is 'woman'. It worms its way into sentences such as, "We
What’s in a woman’s name?
Abstract: Women's rights remain unfulfilled as long as they're expected to take their husbands' names upon marriage...
Women's Day has come and gone, but the rest of the month remains dedicated to women, so expect the continued lauding of women leaders, and the debating of issues around gender equality. However, during this time an elephant will remain in the room, seemingly unnoticed, sitting patiently in the corner, quietly knitting away.
I never studied Shakespeare's Romeo and Juliet, but I am familiar with one of its most powerful lines, uttered, importantly, by Juliet; and no, it's not the one you're thinking of. It's this one: "What's in a name? That which we call a rose by any other name would smell as sweet." In a nutshell Juliet predates women's liberation ideology by declaring that the cultural importance attached to a name is artificial, especially one
When your brand goes viral, untethered
Abstract: What breakfast radio can teach us about the secret of social media...
In the cut-throat world of commercial breakfast radio there's a golden measure of the impact of a show, the holy grail as it were of how powerful it is; and here's the twist: it's a measurement that, itself, can never be measured. But wait - as the saying goes - there's more: it now holds the key to your, and your company's image. Concerned? You should be.
Commercial breakfast radio is a rather fickle beast. Keep it well fed, unexercised, and it will purr along contentedly, occupying the room with little attention, a bit like an overweight cat. Ignore it and it will whine in the corner, become disruptive and invite all manner of maladies, until you have to get rid of it. It'll be somewhat feral. If you really want
Why women are aways right. Sometimes.
Abstract: The psychology of why men should believe women are always right. Sometimes...
My wife has a habit of being right all the time. Part of it's because she has multiple degrees, a searing intellect, a virtually photographic memory, and three best-selling books to her name; but it's mainly because she's a woman. What she and other women don't know though, is why this is so, and especially now.
Before I explain everything I must plead guilty to the anticipated charge of generalisation. This is purely because of deadlines - I can't account for the behaviour and opinion of all women and still write it up in time for you to read it.
There are three reasons why women are always right, sometimes; and interestingly science has a part to play in it, again, sometimes.
Firstly, women are always right because you can't argue with them.
The humble potato – villain or victim?
Abstract: Does the potato hold a clue to obesity in South Africa?...
Outside of a daily dose of aspirin, few things we pop into our mouths have vacillated so much in their fortunes as the humble potato. One minute it's a staple food source packed with goodness, the other it's nothing more than a lump of carbohydrates heralding all sorts of maladies.
In South Africa, a recent event in the media reinvigorated the debate. Tim Noakes, the Professor of Sports Science at UCT, appeared on Carte Blanche passionately presenting the benefits of a high-protein low-carbohydrate diet. More importantly, he suggested that guidelines recommending carbohydrates should form the basis of a healthy diet could in fact be behind the high levels of obesity and other lifestyle health problems that are evident in South Africa.
He has since emphasised a point made in the interview that his
He’s just not that into psychology
Abstract: Psychology, it seems, has been hijacked by TV writers of female angst...
Maybe it says something about the male human condition that when I die I want to do so in a blaze of glory, saving a toddler from an oncoming train, wrestling a Great White shark, or attempting to defuse a bomb with nothing but a pair of tweezers and nerves of steel. I didn't think it would be clutching my chest whilst crouched next to the psychology section in Exclusive Books. But it seems I have the female human condition to thank for that.
When I left school I chose to study clinical psychology because it sounded cool. It was also, I believed at the time, a great place to meet girls. Most of my schoolmates had chosen to study science or engineering, and I certainly didn't fancy my university career
“But it’s in the public interest”. Really?
Abstract: Heads up if you're in corporate communications - the media have a sneaky weapon...
If I had 5c for every time I had been misquoted in the press, you wouldn't be reading this. I'd be wallowing on a world cruise, travelling first class, sunning myself on deck, sipping Harvey Wallbangers and collecting cherries in my navel. But I have, and I'm not, and you're about to be the beneficiary.
It's been said that I have been shaping public opinion as both a broadcaster and columnist for well over 20 years, but not everything has gone smoothly. Just as I have made comment about public events, I have been the focus of public opinion, most of it entertaining, some of it unjustified and quite hurtful, and as such, I have a renowned love-hate relationship with the media.
So why am I telling you this? Because
The handbag in your brain
Abstract: Sex, the handbag and neuroscience - they're all connected...
There are few things more frightening for a man than being caught in the threshold of a full-on, high-end sales fracas, where branded handbags have been slashed in price, and where women have been unleashed to consume. The resulting frenzied whirr of claws, teeth and spittle can cause irreparable harm; and it's all being driven by an animal instinct.
I doubt few women fully understand what is behind the madness that erupts at a high-end sale, and especially around handbags; but it's a wonderful examination of the more baser instincts of human behaviour; and lying, grinning and inviting, at it's very centre is our old friend - sex.
As a science journalist and scholar of human psychology, I am fascinated at what drives human behaviour, and especially intrigued at the neurological triggers; i.e. events in